VOLUNTEER ARMY
Since the Start of the Wake Will Campaign, the Deacon Club has experienced unprecedented success. This success can be credited to a number of factors, but the Volunteer Army has served as the primary driving force for the Deacon Club’s recent accomplishment and surge in participation numbers. Some say it takes a village, but it takes an army.
5 THINGS FOR THE VOLUNTEER ARMY MEMBER
THE DEACON CLUB IS COUNTING ON VOLUNTEER ARMY BOARD MEMBERS TO:
SHARE
Share your ideas, issues, perspectives and challenges
REACT
React to our strategy, direction, decisions, priorities and performance
SHAPE
Shape our products, business models, value proposition and delivery
CHALLENGE
Challenge our assumptions, our approach and our growth plans
SUPPORT
Find you passion and support critical initiatives during your service
5 THINGS FOR THE TEAM
THE DEACON CLUB TEAM WILL DO:
CARE
Care about you as donors, stakeholders, and individuals
LISTEN
Proactively listen to your feedback, your ideas and your concerns
LEARN
Learn about your business and ours - and how to grow them together
RESPOND
Respond to your specific requests, and incorporate your advice into our plans and strategies
COMMUNICATE
Communicate transparently, and willingly ask for help
MEETING CADENCE
• Two in-person meetings per year (Fall and Winter)
• Monthly 1 hour Zooms between in-person meetings
Monthly Zooms alternate between: Joint Zoom with Board of Directors and Athletic Advisory Council for updates and special guests. Board of Directors Subcommittees and Athletic Advisory Council Working Groups breakout time.
BOARD OF DIRECTORS, EST. 1950
Assist with the Overall Fundraising Strategy of the Athletic Department
OUR WINS & OUR PLANS:
ACCOMPLISHMENTS
- Created template for Legacy Events
- Implemented reserved parking options for football
- Developed a plan to capitalize on secondary ticket markets
- Established Sports-Specific Excellence Funds
- Determined metrics to improve annual employee review process
CURRENT INITIATIVES
- Develop lifetime recognition plan
- Identify more opportunities to connect student-athletes and donors
- Create investor reports for sport-specific giving
- Track of football season ticket and Notre Dame single game sales
ATHLETIC ADVISORY COUNCIL, EST. 2014
Enhance the Donor Relationship to Inspire Future Giving
OUR WINS & OUR PLANS:
ACCOMPLISHMENTS
- Created and launched Excellence Funds
- Implemented new donor outreach through the Deacs Day of Giving
- Developed stewardship plan for first-year donors
- Recommended new data warehouse partner
- Revised value guide to enhance donor experience
- Modernized ease-of-giving and recent graduate outreach
- Improved donor segmentation and engagement strategy
CURRENT INITIATIVES
- Implement and evaluate modernized ease-of-giving tactics
- Create persona-based next steps utilizing data warehouse
- “Blue Ocean” exploration into new revenue streams and donor segments
- Prepare Athletics for next university-wide capital campaign
SPORT SPECIFIC COMMITTEES, EST. 2010
Create and actively manage a sport-specific volunteer committee for each sport program within Wake Forest Athletics.
OBJECTIVES:
ENHANCED ENGAGEMENT
Connecting with variety of Wake Forest
Athletics partners including: Coaches
Fellow Alumni
Current Team
Athletic Administration
INCREASED INVESTMENT
Elevating team’s resources via:
Financial Investment
Network Connections
Time and Expertise
Game Day Support
EXTERNAL STAFF ORGANIZATION EFFICIENCY
Assist the Athletic Department with distinctive development programs that delivers out sized impact for Wake Forest Athletics.
OBJECTIVE:
The Deacon Club Volunteer Army consists of over 200 members over two boards and councils, with each board and council structured with subcommittees that focus on specialized areas of need within our operations.
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